Oulu Group-Overseas Chinese Customers

Brand Hunter Matrix

In today's globalized world, the Brand Hunter Matrix has launched a series of social media such as TikTok, Tiktok, Instagram, etc The platform releases high-quality video content to help brands find and promote premium brands globally, thereby Attract brand managers, founders, and potential customers, increase brand views and visibility, and achieve brand recognition The successful expansion of the overseas Chinese market.

System improvement

System improvement

By utilizing unique content creation and dissemination methods, we conduct in-depth research on good brands around the world to produce exquisite and attractive video content. The video content we produce is not limited to simple brand introductions, but also includes various forms such as brand stories, product reviews, user experience, etc., comprehensively showcasing all aspects of the brand. This diversified content format not only increases the audience's viewing interest, but also enhances the brand's credibility through authentic user experience and professional evaluation. By collaborating with well-known KOLs and internet celebrities, our content becomes more authoritative and influential, helping brands quickly gain the trust and favor of consumers. Showcasing the unique charm and advantages of the brand, combined with current popular social media trends, to ensure that the content can maximize the audience's attention. Help brands establish awareness among a wide range of user groups and rapidly expand their influence through social media interaction and sharing mechanisms.
Accurate positioning

Accurate positioning

Overseas markets have unique cultural backgrounds and consumption habits, and Brand Hunter Matrix understands this well. Through precise content positioning and communication strategies, it helps brands better reach overseas target groups. Our team has a 3:7 ratio of Chinese and Western personnel, ensuring that the content not only caters to the tastes of overseas users, but also conveys the core values of the brand. Through the powerful data analysis capabilities of social media platforms, we are able to real-time understand audience feedback and interests, further optimize content strategies, and ensure that brand information can be accurately conveyed to the audience groups most likely to convert into actual customers, enabling the brand to quickly increase its visibility in overseas Chinese markets.
Market conversion and sales

Market conversion and sales

By embedding shopping links and discount information in video content, we can guide viewers to make direct purchases, thereby achieving the brand's sales goals. In addition, we further bring brands closer to consumers, increase interaction and participation, and enhance user shopping experience and satisfaction through online activities, live streaming sales, and other means. We have extensive offline channel resources and have established close cooperative relationships with physical stores in major shopping malls, chain retail stores, specialty stores, and e-commerce platforms to ensure that our brand can smoothly enter the retail network of the target market. The Brand Hunter Matrix not only assists brands in selecting the most suitable distribution channels, but also provides comprehensive market research and data analysis services to help brands understand the consumer needs and purchasing habits of their target market, thereby formulating the best distribution strategy. Through precise market positioning and efficient channel management, we ensure that our brand products can appear in front of consumers at the most suitable location and timing, maximizing sales opportunities. In addition, we also organize offline promotional activities such as product launches, trial experiences, brand roadshows, etc., to increase brand exposure and consumer interaction, creating more direct sales opportunities for the brand. Through online and offline linkage promotion, the Brand Hunter Matrix helps brands achieve comprehensive coverage in overseas Chinese markets, rapidly increasing sales and market share.

Brand founder IP creation

Assist the founder in building a personal IP, enhancing brand influence and market competitiveness. IP business covers social media The establishment of the account involves various aspects such as interviews and interviews.

Social media account creation and operation

Create and manage personal accounts for founders on mainstream social platforms such as Tiktok, Instagram, etc. We will develop exclusive content strategies for each platform, combined with benchmark accounts and current hot topics, to lay the foundation for content direction and preparation, ensuring that the founder's personality and brand image are perfectly displayed.

Content production and publishing

To create a founder's IP, content is crucial. At the operational level, we will select the most suitable content and produce high-quality videos, images, and text content through various forms such as short videos, live broadcasts, and speeches. We will publish them regularly to showcase the founder's personal charm, professional abilities, and corporate values.

Regularly review and analyze data

Regularly analyze account data, pay attention to metrics such as comment count and follower acquisition. By analyzing feedback and needs from fans, adjusting content strategies and character design directions, ensure that the account can continue to attract attention. The core of the introduction period is to achieve traffic breakthrough and fan surge. So we must always pay attention to the hot topics on the platform, key industry buzzwords, as well as the content trends of peers, data acquisition, etc., and keep up with the content in a timely manner. To create a personal IP, one must possess closed-loop thinking and start from the end. The number of fans is not the first indicator to measure this project. It is crucial that each fan is accurate enough and has the ability to pay.

Create explosive content

Igniting popular content is the key to enhancing account influence. Create attractive topics through methods such as leveraging big IPs, quantifying digital results, and using anti intellectual methods to arouse curiosity. At the same time, pay attention to the excellence of copywriting and interpretation, making the content more communicative. The traffic of an account is accumulated through explosive products. First, ensure that the quality of each piece of content is up to standard, and then try to create some potentially popular content.

Overseas Chinese Customers